Hey there

I’m Huan Feng

A UX/UI designer with 7+ years of experience in e-commerce, education, and tech, specialising in user-centred and responsive designs across platforms like iOS, Android and Web. Most importantly, I'm a cat lover.

Skills

Usability research

Survey Design & Analysis

Information Architecture

Wireframing

Prototyping

Sketching

Usability research

Survey Design & Analysis

Information Architecture

Wireframing

Prototyping

Sketching

Tools

Figma
Rive
Framer
After Effects
Photoshop
MindNode
Pen
Paper

Figma
Rive
Framer
After Effects
Photoshop
MindNode
Pen
Paper

Experience

Education First | Senior Product Designer

Aug 2021 - Jul 2024

Designed app and web platforms for language learning, enhancing user retention by 10% in six months.

Designed app and web platforms for language learning, enhancing user retention by 10% in six months.

Collaborated with a team of 80 professionals to deliver user-friendly online learning experiences.

Collaborated with a team of 80 professionals to deliver user-friendly online learning experiences.

Conducted 10+ usability tests and analysed competitor platforms, resulting in a 30% increase in task completion rates and a 15% reduction in user errors.

Conducted 10+ usability tests and analysed competitor platforms, resulting in a 30% increase in task completion rates and a 15% reduction in user errors.

Mobile Now Group | UX Designer

Apr 2018 - Jun 2021

Led user experience design for various apps, websites, and mini-programs for Sandro, Maje, Claudie Pierlot, Rail Europe, Wellington School, Sephora, Lane Crawford, and Leica China.

Led user experience design for various apps, websites, and mini-programs for Sandro, Maje, Claudie Pierlot, Rail Europe, Wellington School, Sephora, Lane Crawford, and Leica China.

Collaborated with cross-functional teams to ensure seamless customer service web app product design and WeChat Mini Program UX design.

Collaborated with cross-functional teams to ensure seamless customer service web app product design and WeChat Mini Program UX design.

Implemented innovative UI & UX design strategies resulting in enhanced user engagement and satisfaction.

Implemented innovative UI & UX design strategies resulting in enhanced user engagement and satisfaction.

Successfully designed and executed e-shop UX design for Sephora, driving increased online sales and customer retention.

Successfully designed and executed e-shop UX design for Sephora, driving increased online sales and customer retention.

Asus | UX Designer

July 2016–Dec 2017

Built beta user groups with over 50 participants to enhance user feedback and system iteration efficiency by 10%.

Built beta user groups with over 50 participants to enhance user feedback and system iteration efficiency by 10%.

Optimised design schemes based on usability tests and collected user feedback for Asus mobile phone wireframes.

Optimised design schemes based on usability tests and collected user feedback for Asus mobile phone wireframes.

Developed an evaluation model that improved system iteration efficiency by 10% for Asus mobile phone design.

Developed an evaluation model that improved system iteration efficiency by 10% for Asus mobile phone design.

Huan Feng

©2025

Huan Feng

©2025

Huan Feng

©2025

Huan Feng

©2025

Huan Feng 👩🏻‍💻

Huan Feng 👩🏻‍💻

Huan Feng 👩🏻‍💻

Huan Feng 👩🏻‍💻