Education First, Product designer. 2022 - 2024
Guiding students to discover the most relevant, engaging, and efficient learning paths to achieve their personal goals.
Case study
Education First, Product designer. 2021 - 2024
Our goal in refining the app's design is to captivate users, deliver comprehensive information, and guide them seamlessly through the purchasing journey, ultimately accelerating TMK's conversion rates.
We analyzed user behavior data and conducted user research to continuously iterate and improve the design.
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Mobile Now, UX designer. 2020 - 2021
At Wellington Schools, effective communication with parents is essential. However, relying on multiple channels like SMS, email, and apps can result in inconsistent processes and concerns about unwanted disruptions.
Case study
Mobile Now, UX designer. 2018 - 2021
Collaborated with the Sephora China team to develop a WeChat mini-program tailored for Chinese customers.
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Mobile Now, UX designer. 2019 - 2020
Designed and developed a fully responsive website for Leica Akademie China, taking the project from concept to launch.